About Selling Land: The Owner's Guide
Perhaps the only real estate development handbook available that explains how to market land for sale by owner. People thinking about selling vacant land for residential development tend to go about the process in the same way. They pull a price out of thin air, slap it on the vacant land or parcel, and just throw it onto the market. Then they cross their fingers and wait. And wait and wait. Unfortunately, most of them wait months or years only to discover that they can’t find a developer or builder to buy their land. Regardless of how many times they change their asking price or withdraw the property and then put it back on the market, the bottom line remains the same: they can’t sell their real estate for development.

How much can I get for the land parcel?
What will my expenses be?
How long will it take to get an acceptable offer?
How much risk is there?

• determine if your land is suitable for development
• decide if you should subdivide the vacant land parcel into building lots before putting it on the market
• find the right real estate attorney (and real estate broker if you decide you want to use one)
• estimate the market value of the building lots or land for development
• set a fair and realistic asking price
• assemble effective marketing materials
• identify potential buyers and successfully market your real estate for development to them
• understand how real estate developers and builders analyze potential deals for land development
• evaluate the offers and the land buyers who submit them
• get to closing and collect your money